According to a source, "A survey response rate of 50% or higher should be considered excellent in most circumstances. A high response rate is likely driven by high levels of motivation to complete the survey, or a strong personal relationship between business and customer. Survey response rates in tRead more
According to a source, “A survey response rate of 50% or higher should be considered excellent in most circumstances. A high response rate is likely driven by high levels of motivation to complete the survey, or a strong personal relationship between business and customer. Survey response rates in the 5% to 30% range are far more typical.” Although if our subject here is of marketing referral rate then on an average, generally a good response rate is considered to be 10%, which is the aim of this marketing campaign. However this number can be higher or lower by some percentage, which would depend on a company’s experience and the work put in the marketing campaign.
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Maitya
There are few tactics and tips which you can use so as to increase your response rate. Firstly, the most simple and basic way to increase the response rate is with digital marketing and it can be done by giving your audience a voice in which you can ask them for their feedback. The new rule which saRead more
There are few tactics and tips which you can use so as to increase your response rate. Firstly, the most simple and basic way to increase the response rate is with digital marketing and it can be done by giving your audience a voice in which you can ask them for their feedback. The new rule which says, content is the king is indeed true. Using interactive content is a powerful way to boost response rates because of its engaging nature. You can also host contests, to attract the response which can be accompanied by giveaways, which can act as a bait. Lastly, you can personalize the emails, so that it feels special and relatable.
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