How Do You Calculate Conversion Rate?

How Do You Calculate Conversion Rate?

1 Answer

  1. Firstly as you may know that the conversion rate is the number of conversions divided by the total number of visitors. For example, if an eCommerce site receives 100 visitors in a day and has 25 sales, the conversion rate would be 20 divided by 100, or 25%. .
    The formula to calculate is real simple as illustrated above in which we divide conversion by total no. of visitors to calculate the percentage rate. Broadly speaking, conversion rates are calculated by simply taking the number of conversions and dividing that by the number of total ad interactions that can be tracked to a conversion during the same time period. Moreover, if you’re tracking more than one conversion action, or you choose to count “Every” conversion, your conversion rate might be over 100% because more than one conversion can be counted for each interaction. this is called conversion tracking.

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