CRM is an integral part of any business and there are a bunch of important skill which are required in it. Firstly as we know CRM deals with customers and customer interaction so a very basic skill that is required over here is interpersonal communication skills. Apart from this there are another few basic skills requirement like knowing how to handle data, data analysis and interpretation.
Technically speaking, a CRM manager’s responsibility is to master three areas which are data analytics, technical system integration, and the review of current marketing technology providers keeping in mind what their goals are.