Some benefits of experiential marketing are listed below:
1. Experiential marketing helps to increase customer satisfaction.
2. It enables creation of long term relationship with your customers.
3. With experiential marketing, brand stickiness increases.
4. It helps in generating leads for your business.
5. It enables interaction between the brand and its consumers.
6. An effective experiential marketing campaign can earn media and influencers.
7. Through experiential marketing you can collect consumer data and use it for further product enhancements.