What Are The Causes Of High Bounce Rate?

What Are The Causes Of High Bounce Rate?

1 Answer

  1. Well there can be a lot of reasons for you to have high bounce rate. It could be a technical problem to content problem. You need to figure out what’s not working with you. Check if your page is good with time or not, a lot of people are disappointed by the fact that some websites generally load slow and they switch to the one with better speed, nobody wishes to waste time, right?
    If you have advertisements floating all over your page then don’t trust your users to stay. Certain types of banner ads are also distracting, and they can reduce the amount of trust your visitors feel when on your site. Without trust, they are unlikely to provide you with email addresses, contact information, or payment info. Intrusive advertisements will reduce the reputation of your landing pages and diminish the value of your content in the eyes of your visitor.
    Also, the quality of copy on your landing page goes well beyond the grammar and spelling. The copy needs to quickly communicate to the visitor that you understand their problem and offer them a solution. Also it could be about presentation, a poor or unpolished visual design can distract visitors to your site, but it can also reduce the amount of time the person is willing to look at the page for purely aesthetic reasons.

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