What Are The Five Stages Of Brand Recognition?

What Are The Five Stages Of Brand Recognition?
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  1. The five stages of brand recognition are rejection, non-recognition, recognition, loyalty and preference.
    1. Brand rejection: When a customer avoid products of your brand because of negativity around it.
    2. Brand non-recognition: When consumers can’t differentiate between your brand and the competitors brand.
    3. Brand recognition: This is a stage in which consumers identify your brand by it’s logo, tagline, etc.
    4. Brand Loyalty: A stage in which customers do repeat purchase of products from your brand.
    5. Brand preference: Consumers give importance to your brand over others.

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