What Are The Objectives Of SEA?

What Are The Objectives Of SEA?
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  1. Typically a SEA aims to get you ahead of competitors by paying a search engine like google to improve the natural ranking of your website. SEA is considered as a part of a marketing or branding strategy. In context to that the primary objectives of SEA is to increase the click-through rate, as the number of clicks on a website can quickly be increased through the posting of advertisement space. This advertising would lead to an increase in natural ranking.

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