“Good branding has some of the following benefits:
1. Brand awareness: The logo created during the process of branding is the face of your brand. It is the aspect of brand that leads to enhanced brand awareness and recognition
2. Supports marketing efforts: Good branding acts like a supplement for your marketing activities
3. Increases business value: A strong brand can provide leverage to the company for future business
4. Creates trust: Good branding leads people to believe that the company is trustworthy
5. Generates new customers: Your loyal customers happen to do word of mouth marketing for your brand using your brand name