What Is A Beta Customer?

What Is A Beta Customer?
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  1. Basically a beta customer is not a tester or a user, but an early customer. The motive of early customers is to check if your product will produce a better result than the existing alternatives that are available to them. They are not really into “testing” your product. If you are wise you will ask them for data or otherwise attempt to verify that your software will meet their basic needs before you make it available to them.

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