What Is Cross Selling And Up Selling?
What Is Cross Selling And Up Selling?
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Cross selling
Cross selling is a sales strategy in which consumers are encouraged to buy complementing products along with the products that they are willing to purchase. It is aimed at increasing the customers spending in your store leading to higher profits for you.
Up selling
A sales strategy where you encourage the consumer to buy a higher priced product than what they were to buy originally is known as up selling.