What Is First Mover Advantage?

What Is First Mover Advantage?
Share

1 Answer

  1. If a company introduces something new in a market segment which later becomes a trend, the company is then said to enjoy first mover’s advantage.
    First mover strategies may or may not succeed as it depends on the decisions made by business to sustain competition.

    • 0

Leave an answer

You must login to add an answer.