Listed below are some advantages of advertising:
1. Since reach through advertising is huge, it reduces the per unit cost of product for the company.
2. It helps in building brand as it increase brand exposure.
3. A new product launch become easier with advertising.
4. Advertising helps to reduce customer turnover by providing offers through it.
5. It is helpful in retaining old customers and acquiring new ones.
6. It boosts customer’s recall memory.