Why Is Brand Loyalty Important?

Why Is Brand Loyalty Important?
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  1. Following are some reasons why brand loyalty is important:
    1. Brand loyal customers ensure repeat sales of products for a brand.
    2. They do word of mouth marketing which may lead to increase in sales of products.
    3. Brand loyalty enables long term relationship between customers and brand.
    4. You can leverage your brand loyal customers to determine what is working for the brand and what is not working.

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